Finally a “Yes” — I was in
2 min readJan 27, 2021
In 2015 I was working for an advertising agency in Singapore as music composer and sound designer.
A big client asks the agency to find a big name in the music industry to produce the onboard music track for an airline. It was Qatar Airways, the n.1 airline in the world back then.
They wanted a piece or art, not the usual boarding music. It was a branding experiment, communicating the emotion of traveling through the music. Conveying an international profile with a touch Qatari heritage in it.